A BRANDING CONCEPT FOR A FICTIONAL COFFEE SHOP/ARCADE HYBRID THAT IS HEAVILY INSPIRED BY 1980'S POP CULTURE.

   Cool Beans Café is one of my favorite project design concepts from my university portfolio course. The bold and colorful aesthetic was heavily inspired by the Netflix show, Stranger Things, and the movie Bladerunner.  

The typefaces I used were inspired by the synth wave aesthetic popular in the 80s. The colors are bright and used on a dark background to give the illusion of a neon sign effect.